Social Media Strategy and Consulting

Strategy is at the heart of everything I do. With well over a decade of digital consulting experience, I’m able to pinpoint the most effective way for you to meet your goals. Using data as my starting point, I audit current output/, use social listening and research communities around the topic and use this as the basis to create incredibly robust social strategies that go beyond vanity metrics and deliver results

Social Listening and Trend Reporting

Research is at the core of all my work. I use a variety of different tools including Pulsar, Audiense and SproutSocial to unearth the insights that will help inform what your digital strategy should be. From what people are saying about you and your competitors, market share, and associated conversation topics, right through to the direction things are headed in I can ensure that you’re always one step ahead.

Social TV and Fandom Marketing

As a #SocialTV nerd, marketing to anything with a fandom is my speciality (and these days, everything has a fandom ), I’ve written multiple award-winning campaign strategies. We’ve almost reached the point where all TV is social TV as the lines between OTT/linear and online merge.

If you’re a broadcaster, producer or writer looking to connect with your audience or build your network or streaming brand on social, let’s talk.

Social Media Training & Workshops

Over the course of my career I’ve created and taught a variety of workshops and training sessions.

From Social Media 101, Crisis Management, team processes, community management training, social strategy how-to’s and much more in between.

I offer social media coaching to private clients so if you’re interested in some truly bespoke training then please get in touch!