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Kim Townend Studio

Kim Townend Studio

Social Media Listening, Strategy, Trends, & Audience Insights

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Kim Townend Studio turns social data into cultural intelligence.

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At Kim Townend Studio, we help our clients identify and deeply understand their online audiences, and craft social strategies to connect with them authentically and sustainably.

We translate data into insights and insights into strategies, allowing you to cut through the internet noise and achieve your goals.


With twenty years of social experience, we’ve worked with tiny brands, massive brands, agencies, service providers, broadcasters, and governments worldwide.

With experience across most industries, our specialities are fandom, entertainment, sustainability, and wellness-related projects.

We uncover game-changing insights and apply them to create robust and actionable strategies that meet your goals, regardless of the platform!

We have access to a team of futurists, researchers, analysts, strategists, and community managers so we can always ensure you get the best team for your project.

We work at the intersection of strategy, data & insights, and culture, creating bespoke solutions using a mixture of all three. This unique positioning allows us to create complex searches, uncover valuable insights, and apply them to creating strategies through a cultural lens.

We use a mix of social listening, search listening, and cultural knowledge to understand topics and audiences and create future-facing strategies that solve business problems.


Our work falls into three main areas, and you can visit the links below to learn more about how each can be applied.

Social Listening & Audience Insights

Using social data to understand key topics, pain points, audiences and more.

Social Media Strategy

Using bespoke data-based insights to create clear frameworks to help you exceed your goals on social

Cultural/Trend Reporting

Using social and search data to analyse current & upcoming trends all through an up-to-the-minute cultural lens.

When working with Kim, she is quick to understand complex assignments and delivers beyond expectations. Her expertise helped shape our final strategies in a way we could not have done without her. I would work with her again on any of our big initiatives that require a seasoned social strategist.

Mitzi Phung
Creative Strategy Lead, Netflix

Selected clients

Kim Townend Studio

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