I worked with the Absolut team to help them shape their social strategy through some very specific insights around key areas of interest for them.
Using Pulsar Platform I identified current trends, audiences per platform, potential red flags, key influencers and their networks and platform specific interests for the brand, their competitors and key areas.
I delivered this as a ‘strategic report’. Pulling out the most valuable insights and suggesting how these might be used to shape the ongoing social media strategy.