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Kim Townend

Social Media Listening & Strategy

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ITV Soccer Aid

Kim · Nov 12, 2017 ·

Worked with ITV to create a social media strategy for the upcoming SoccerAid event to help raise awareness of both the event and ITV and Unicefs involvement. The strategy included a social audit of previous events, insights on the social audience, and how to leverage influencer and celebrity players and bespoke content strategies for each platform.

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