In 2020 I worked with luxury lingerie brand La Perla on a variety of projects.
Initially I was working with them to understand the reach and engagement around a campaign. Deep diving into influencers and performance to help them in creating their next campaign.
I then went on to help them understand the luxury lingerie audience globally through a piece of social listening work.
Building upon this I went on to craft their global social media strategy for a post-Covid world, ready to be executed by their in-house team.