Worked with Fox Searchlight to deliver a full organic and paid social strategy for the UK, Australia and New Zealand release of the Tolkien Biopic.
I delivered a full audit and listening report across all territories, allowing a really deep dive into the Tolkien and LOTR fandoms and current trends/conversational topics, before creating actionable organic and paid social strategies for the respective digital and media agencies to work to.
A fellowship to last a lifetime. See @AnthonyBoyle, @TGlynnCarney, @PatrickGibson00, @HarryJGilby, @AdamBregman, @AlbieArthur and @NicholasHoult in #TolkienFilm, in cinemas May 3rd. #TCBS pic.twitter.com/NypPpEDHwW
— Fox Searchlight UK (@SearchlightUK) April 25, 2019